Every buyer asks for their own brand on the deck. Most are surprised by which parts are cheap to customise and which need real tooling money.
| Level | What changes | Minimum | Tooling |
|---|---|---|---|
| 1. Logo print | Silk screen or heat transfer on the deck | 50 pcs | None |
| 2. Decals & colour way | Graphics on the shell, stock shell colour | 200 pcs | None |
| 3. Colour box | Your artwork on the retail carton | 500 pcs | Print plate |
| 4. Moulded part | Your logo moulded into the deck or wheel hub | 1,000 pcs | Mould cost |
Level 4. A moulded logo feels like the "real" OEM option, but it doubles the minimum order and adds a tooling cost that takes years to amortise on a scooter that retails for the equivalent of USD 25. A well-printed deck logo plus a proper colour box gets you 90% of the shelf impact for none of the tooling.
Where buyers underinvest is level 3. The colour box is what the retail buyer sees first, and a stock carton with a sticker on it signals "generic" immediately. If you are selling into a chain rather than a wholesale market, the box matters more than the deck.
We do not produce your artwork for any other buyer in your market. If you need that in writing, we will put a market-exclusivity clause in the PI for the shell and artwork combination you paid for. It is not a legal trademark registration — you should register your mark in your own jurisdiction — but it stops the obvious resale.
Artwork approval takes about a week, carton printing two weeks, production 30-35 days from deposit. Samples with your logo take 7-10 days. Plan six to seven weeks from artwork to loading, and add a week if your artwork needs more than one round of changes.
Customisation sells the first container. It does not sell the second one. The things that decide reorders are unglamorous: whether the stem joint still locks tight after six months, whether the wheel colour matches the box print across batches, and whether the carton survives a warehouse stack three high. Buyers who spend their whole budget on artwork and nothing on the joint thickness usually come back with a complaint rather than a second PO.
Our advice for a first OEM order: put the money into the colour box and one strong deck logo, keep the shell in a stock colour, and use the savings to specify the thicker stem tube. The shelf impact is nearly identical and the returns rate is not.
| Item | What to send | If you leave it blank |
|---|---|---|
| Carton artwork | Print-ready PDF, CMYK, 3 mm bleed | We use our stock box |
| Barcode | EAN-13 or UPC-A number | Generic code printed |
| Age warning | Required wording for your market | Standard 3+ warning |
| Importer block | Company name, address, country | Left blank for you to label |
| Inner packing | Bagged or unbagged, desiccant yes/no | Bagged, no desiccant |
| Shipping marks | Order number format, side marks | Our standard export mark |
One practical note on inner packing: if your destination is humid, ask for a desiccant sachet and a sealed poly bag per unit. It costs a few cents and prevents the mould complaints that arrive two months after landing, when nobody can prove whose warehouse caused it.
Straight answers to what buyers ask before the first order.
50 pcs per model for silk-screen or heat-transfer printing on the deck. There is no tooling charge at that level.
Yes, from 500 pcs per model. The carton printer runs a minimum, which is what sets that number.
Only for moulded parts (level 4). Printing, decals and colour boxes have no mould cost; the colour box has a print plate charge.
Not in your market. We will put a market-exclusivity clause for your artwork and shell combination in the PI on request.
Vector logo (AI, EPS, PDF) or 300 dpi PNG, Pantone/CMYK reference, mandatory carton wording for your market, and a barcode if you sell into retail.
Send the models and quantity you have in mind. You get carton size, CBM, gross weight and FOB Tianjin price in writing, usually within one working day.